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WHY "THE ONE" ?
THERE ARE THREE BIG REASONS (AND LOTS OF SMALL ONES) WHY YOU SHOULD PARTNER WITH "THE ONE"
FIRST:
It's a digital world out there. You don't have to be a disciple of Gary Vay, (Social and Digital media marketing Guru, advisor to many major corporations and an early investor in Facebook, Twitter, Tumblr and Uber) to know that the effectiveness of print, radio and all but select television is waning. The answer, of course, is jumping into the digital arena via websites, blogs, articles, and other social media platforms - but who has the time??
SECOND:
With the exception of a few select magazines which are quickly purused, and bridal shows where brides can meet vendors face to face, (which is why we are big fans), brides almost exclusively use their digital devices and desktops (even at work!) for most all of their wedding planning needs.
BOTTOM LINE:
As a wedding professional, you know the importance of using the right person for the right job, and that getting your name in front of brides is one of your hardest tasks.
At THE ONE - we make it our job to connect brides to our vendors and we've been doing it for years. Times have changed and we are changing to stay abreast of the new bride and her habits, so you don't need to!
With the sale of our print division, we are putting our total focus on website, digital, social and email marketing, working with SEO professionals to push our site rankings up in your area for the search terms brides are using there.
We are relentless in doing our best to look out for and help our sponsors in every way we can.
THIRD:
It may be easy to find the Big Two wedding websites online - but that's where "easy" ends. Brides have to navigate through literally pages of vendors, not remotely in their area, to find someone they might want to talk to; which leaves you, the smaller budget vendor pretty much out of luck. Other Wedding Websites may try to be more locally based, but often are outdated and not mobile friendly.
COMPARE THE OPTIONS
THE ONE Wedding.com:
Locally based, grouping areas by counties, so even rural brides can find you easily AND - so that you don't have to pay the "big bucks" only to be burried in a sea of out of town vendors.
THE ALTERNATIVES:
Major Metro focused - lump vendors by huge areas, so that brides have to wade through scores of out of town vendors before they find your small, but very expensive listing. OR - More regional in nature, but out of date, not mobile responsive, or without other content to keep brides on the site.
STOP THROWING MONEY AWAY!
It comes down to this:
OPTION ONE - Too Little: Local and Regional Sites' only content is often just listings of vendors. Brides won't linger there for long and likely won't see you! It's like they say...You seldom get something for nothing!
OPTION TWO - Too Much: The big national websites do have content (some say too much - and cluttered), but they group by Northern and Southern California, even including these areas in your hometown search. This puts you on page 8 - not the best page for exposure..... Investing your entire marketing budget (or more) will get you up there a little higher, but you still pay a comparitive fortune just to compete with the big boys far, far away.
OPTION THREE - Just Right: TheOneWedding.com, offers you value. We give you exposure to the brides that matter to you, by offering content that matters to them. And we do it all in many ways, relentlessly, and at a fair price.